Baxter of California Men's Daily Fortifying Shampoo for All Hair Types, Fresh Mint Scent, 8 oz.

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Coconut extract delivers natural nutrients essential for healthy hair growth and acts as a remedy for dry scalp
Apply throughout hair, massaging into the scalp
Rinse thoroughly; Repeat if necessary

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Product information

Technical Details

Manufacturer

Baxter Of California

Item model number

884486331168

Product Dimensions

5.19 x 5.19 x 16.76 cm; 294.84 Grams

ASIN

B074PBGZL1

Additional Information

Date First Available

8 August 2017

Customer Reviews

562 ratings

4.6 out of 5 stars

Best Sellers Rank

8,638 in Beauty (See Top 100 in Beauty)
28 in Shampoo
486 in Shampoos

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Important information

Ingredients:

AQUA / WATER, SODIUM LAURETH SULFATE, CITRIC ACID, COCAMIDOPROPYL BETAINE, GLYCERIN, SODIUM HYDROXIDE, SODIUM CHLORIDE, HEXYLENE GLYCOL, PARFUM / FRAGRANCE, SODIUM BENZOATE, SALICYLIC ACID, POLYQUATERNIUM-10, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, LIMONENE, TOCOPHEROL, SODIUM ACETATE, COCOS NUCIFERA FRUIT EXTRACT / COCONUT FRUIT EXTRACT, PHENOXYETHANOL, ISOPROPYL ALCOHOL, XANTHAN GUM, CI 42090 / BLUE 1, CI 19140 / YELLOW 5, POTASSIUM SORBATE

Product description

A nutrient-rich shampoo for men

Helps cleanse & repair without drying out hair

Contains wheat protein & Vitamin E for moisturizing & detangling benefits

Blended with coconut extract to deliver scalp nourishment & hair hydration

Scented with a crisp

invigorating mint

Leaves hair fresh

smooth & manageable

Daily Fortifying Shampoo

This nutrient-enriched shampoo promotes hair manageability & body. The first step in our shampoo and conditioner “Strengthening System” contains wheat protein and vitamin E for hair and scalp treatment that repairs and cleans without drying. Coconut extract delivers natural nutrients essential for healthy hair growth and acts as a remedy for dry scalp. The new & improved formula also features an invigorating mint sensation that not only tingles throughout your routine but leaves your hair smelling fresh and clean.

Ingredients

Wheat Protein

Vitamin E

Coconut Extract

Fruit Extract

Salicylic Acid

Glycerin

Baxter of California Story

Baxter of California was created to defy the expected. Our thoughtfully curated collection of superior hair, skin, and shave essentials are designed to unleash what makes you, you. You’ve got your own story, your own signature statement. We offer a curated collection of grooming must-haves to free your best self and fuel your next level.

Our superior assortment of hair, skin and shaving essentials gets the job done in the simplest, most powerful way possible. Since 1965, our top-notch products have proven that premium doesn’t have to be pretentious. Performance is everything so every formula is tried and tested at the award-winning Baxter Finley Barber + Shop in Los Angeles.

Baxter of California. Write your signature.


Hair Get ready for a good hair day. Achieve the hairstyle you want with versatile, best-selling pomades.	Skin Put your best face forward. Premium men’s skincare products to cleanse, tone & moisturize.	Shave Shave with confidence. Discover award-winning shave products and tools for a close, smooth shave.	Body High performance body care products that look good in your shower. Superior grooming from head to toe.


Nutrient-Enriched Strengthening Shampoo	Refreshing Mint Scent	Strengthens & Fortifies Hair	Features Wheat Protein & Vitamin E

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Most helpful customer reviews on Amazon.com

Amazon.com: 89 reviews

Robert in CA

Disappointed in formula change -- you've lost a loyal customer

16 August 2018 - Published on Amazon.com

Verified Purchase

I've been a loyal Baxter product customer for some time and loved the "daily fortifying shampoo." Unfortunately, I did not pay careful attention when placing my most recent order. They changed the formula and it no longer contains various ingredients such as "tea tree oil" (among others). The new formula, in my opinion, is just okay and nothing special (let alone worth the price). The prior formula kept my dry scalp (and mild flaking) in check and it felt better while shampooing (more of a tingle). This new formula does neither of these. Yes, the price is now lower for more product, but I really do not care for more of a product that is "nothing special."

Sorry, but you have lost a loyal customer.

39 people found this helpful

Matt

Spoiler alert!

3 July 2018 - Published on Amazon.com

Verified Purchase

I used to buy the wonderful daily protein shampoo. Why would they discontinue such an amazing product and bring out this one? Let’s compare. 1st, notice how you get 8oz instead of 10oz. 2nd, notice the smell of the cheaper ingredients. 3rd, did you notice how clear and runny the new formula is? That’s because it’s watered down.

23 people found this helpful

Jon H

Why the change?

24 November 2018 - Published on Amazon.com

Verified Purchase

Why the change? Well, obviously you had to somehow justify the price increase. The Daily Protein Shampoo was great, but now you've gone and ruined it with the Fortifying Shampoo. Runnier, consistency and doesn't smell nearly as good. Plus, you get less shampoo for more money. What a shame! This brand was good while it lasted, but I guess all good things must come to an end

14 people found this helpful

JackieY

Great for dandruff control!

23 January 2019 - Published on Amazon.com

Verified Purchase

Helped get my scalp under control! I've tried selsun blue, head and shoulders, argan oil shampoos, coconut oil masks and this is the only thing that gas gotten my dandruff u der control. It's still slight, but barely noticeable and no more giant flakes! I used a cheap shampoo on vacation and it took a week to get my hair back on track with this one.

3 people found this helpful

Josh

Smells great, feels great, result is great

10 October 2020 - Published on Amazon.com

Verified Purchase

5 stars for this. I was pretty impressed with both the conditioner and shampoo, honestly the best stuff Iv used since brickel! Iv tried a handful of products and so far Baxter and brickel are my faves. Smells great, feels great, result is great! For the people who are complaining about the price, I say you get what you pay for. One note, if you’re a guy with a lot of hair I could understand how you might want something a little cheaper; the size of both the bottles(shampoo+conditioner) are on the smaller side. I wash my hair with product twice a week, 3 times max but usually only twice and the bottles have lasted me. I don’t have long hair, but my head isn’t buzzed either, somewhere in the middle is where I stand. Worth a try for sure!

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Baxter of California Men's Daily Fortifying Shampoo for All Hair Types, Fresh Mint Scent, 8 oz.

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Additional Information

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Important information

Ingredients:

Product description

Daily Fortifying Shampoo

Ingredients

Baxter of California Story

Hair

Skin

Shave

Body

Nutrient-Enriched Strengthening Shampoo

Refreshing Mint Scent

Strengthens & Fortifies Hair

Features Wheat Protein & Vitamin E

What other items do customers buy after viewing this item?

No customer reviews

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Most helpful customer reviews on Amazon.com