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Content Strategy for the Web Paperback – Illustrated, 20 February 2012

4.5 out of 5 stars 136 ratings

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Product details

  • Language : English
  • Paperback : 224 pages
  • ISBN-10 : 0321808304
  • ISBN-13 : 978-0321808301
  • Customer reviews:
    4.5 out of 5 stars 136 ratings

Product description

Review

“This is the go-to handbook for creating an effective content strategy. The Post-it® notes and dog-eared pages in my copy are evidence of that!” ― Aaro n Watkins, Director of Digital Strategy, Johns Hopkins Medicine “By far the most comprehensive and accessible book on content strategy available. Required reading for our entire team” – Lucie Hyde, Director of Content, eBay Europe

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Amazon.com: 4.2 out of 5 stars 73 reviews
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4.0 out of 5 stars Great asset for our team to read!
30 April 2015 - Published on Amazon.com
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4 people found this helpful
Mary
5.0 out of 5 stars Great
11 December 2018 - Published on Amazon.com
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David ODonnell
4.0 out of 5 stars Very good, but lacking in report examples
24 June 2013 - Published on Amazon.com
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12 people found this helpful
Nichole S.
5.0 out of 5 stars One of the best books on Content Marketing period.
21 April 2013 - Published on Amazon.com
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4 people found this helpful
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4.0 out of 5 stars Four Stars
27 May 2018 - Published on Amazon.com
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