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Delivery rates and Return policy Digital Marketing in an AI World: Futureproofing Your PPC Agency Paperback β 17 May 2019
by
Frederick Vallaeys
(Author)
Enhance your purchase
Artificial intelligence is radically altering the digital marketing landscape. But if you're a PPC professional, there's no need to panic; the sky isn't falling. Former Google AdWords evangelist Frederick Vallaeys understands what's coming next, and with his expert guidance you'll not only survive, but you'll also thrive in tomorrow's AI world.In this invaluable volume, you'll learn: - What AI and other digital marketing technology can and cannot do- How agency owners can reposition their business in the current environment- New skillsets to develop or look for in potential new hires- Four essential roles digital marketing professionals will continue to play in the future- And moreData isn't everything. Human intuition and creativity will always be essential components of successful marketing. So relax! Read Digital Marketing in an Artificial Intelligence World, and in no time at all you'll be leveraging AI, not competing with it.
- Print length252 pages
- LanguageEnglish
- Publication date17 May 2019
- ISBN-101544513372
- ISBN-13978-1544513379
Product details
- Language : English
- Paperback : 252 pages
- ISBN-10 : 1544513372
- ISBN-13 : 978-1544513379
- Customer reviews:
Customer reviews
4.4 out of 5 stars
4.4 out of 5
20 global ratings
How are ratings calculated?
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Top reviews from other countries

Marija Pole
1.0 out of 5 stars
Pages are upside down, text is cut on some pages
Reviewed in the United Kingdom π¬π§ on 9 November 2019Verified Purchase
As you can see on the attached video most of the pages are upside down. Itimes should be checked for any defects before they are sent out to customers and such obvious defect is difficult not to notice. Very disappointing:(
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Tom
5.0 out of 5 stars
An essential for every digital marketer
Reviewed in the United Kingdom π¬π§ on 27 August 2019Verified Purchase
Great read!

Eric G
5.0 out of 5 stars
Excellent easy read with valuable insights
Reviewed in the United States πΊπΈ on 31 May 2019Verified Purchase
Fantastic easy reading, with insights into the ghosts of Google Past, Present, and Future.
Presented in a manner that makes sense, allows you to relate, and provides plenty of dogear nuggets to refer back to in the future.
I had the pleasure of meeting Fred at several Google events in the past and always found his insights valuable.
This book gives you Fred, his insights, his experience and his thoughts in one tight format. There is true ROI from reading this book.
PS. Not only did I buy the book, I got a bonus offer for the Kindle version that I bought to have it in hand digitally if needed.
Eric Gehler- Google Premier Partner
Presented in a manner that makes sense, allows you to relate, and provides plenty of dogear nuggets to refer back to in the future.
I had the pleasure of meeting Fred at several Google events in the past and always found his insights valuable.
This book gives you Fred, his insights, his experience and his thoughts in one tight format. There is true ROI from reading this book.
PS. Not only did I buy the book, I got a bonus offer for the Kindle version that I bought to have it in hand digitally if needed.
Eric Gehler- Google Premier Partner
5 people found this helpful
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