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Ethique Eco-Friendly Purple Shampoo Bar for Blonde & Silver Hair, Tone It Down - Sustainable Natural Solid Shampoo, pH Balanced, Sulfate Free, Vegan, Plant Based, 100% Compostable & Zero Waste, 3.88oz

by Ethique
4.3 out of 5 stars 394 ratings

Price: S$24.36 (S$6.28 / Ounce) + S$8.51 Delivery
Shampoo
  • MISSION: We're on a mission to rid the world of plastic waste while offering our customers 100% sustainable, ethically sourced products, made from natural and effective ingredients. Better for you. Better for the planet.
  • PROBLEM: Plastic. Over 40% of plastic comes from product packaging (We're changing that!) 80 Billion plastic bottles disposed of around the world each year are from shampoo & conditioner alone. 8 Million tonnes of plastic end up in the ocean every year. 9/10 fish have ingested microplastics according to studies. By 2050 there will be more plastic in the sea than fish. Only 9% of ALL plastic ever made has been recycled. Every person on earth consumes 40,000 microplastics each year.
  • SOLUTION: Ethique is the world's first zero waste and most sustainable lifestyle beauty brand. We use biodegradable ingredients and compostable packaging so all our solid bars leave no trace (except the luscious skin and hair it leaves behind, of course!). Our products are super concentrated so by switching to beauty bars, you're saving plastic bottles going to landfill. Ethique is New Zealand's highest scoring BCorp as well as carbon fiber neutral and living ware employer.
  • JOURNEY: To date we saved our planet from over 8 million plastic bottles! We’ve converted thousands of fans to plastic free beauty and are genuinely making a difference to the amount of plastic waste made and disposed of every year. Our new goal is to save 50 million by 2025 (and we're on track already!). To put our money where our mouth is, each year 20% of our profit goes to charities fighting alongside us to protect the planet. Join the revolution and #giveupthebottle
  • TONE IT DOWN: 3 Plastic Bottles Prevented - 2.7 Liters of water saved. Say ba-bye to brass and frizz, and hello to bright, bouncy curls! With no sulfates or petrochemical-derived dyes, this purple solid shampoo (great for blondes and silver foxes) is best used as your regular shampoo to keep the yellow tones at bay. Babassu and jasmine oils add shine and body with beetroot extract for extra color power – combo with Tone It Down solid conditioner for luminous locks.

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Product information

Size Name:Shampoo

Technical Details

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Frequently bought together

  • Ethique Eco-Friendly Purple Shampoo Bar for Blonde & Silver Hair, Tone It Down - Sustainable Natural Solid Shampoo, pH Balanced, Sulfate Free, Vegan, Plant Based, 100% Compostable & Zero Waste, 3.88oz
  • +
  • Ethique Eco-Friendly In-Shower Storage Container, Lilac - Made with Bamboo & Sugarcane, Sustainable Soap Dish for Shower, Extends Bar Life, Plastic Free, Vegan, 100% Compostable and Zero Waste, 1ea
Total Price: S$44.66
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Important information

Ingredients:

Sodium cocoyl isethionate, sodium cocoyl glycinate, stearic acid, mica, cocoyl methyl glucamide, Theobroma cacao (cocoa) butter, Orbignya oleifera (babassu) seed oil , betaine, brassica alcohol , Vegetable glycerine, Guar hydroxypropyltrimonium chloride, natural fragrance, Jasminum grandiflorum (jasmine) essential oil , beta vulgaris (beetroot) extract, benzyl benzoate, benzyl alcohol , linalool , eugenol

Directions:

Wet your hair and the bar. Slide the bar from root to tip 3-4. Put the bar down and lather shampoo into hair. It will foam! Rinse and follow with conditioner if you need to.

Product description

Size Name:Shampoo

Say ba-bye to brass and frizz, and hello to bright, bouncy tresses! With no sulfates or petrochemical-derived dyes, this purple solid shampoo (great for blondes and silver foxes) is best used as your regular shampoo to keep the yellow tones at bay. Babassu and jasmine oils add shine and body with beetroot extract for extra colour power – combo with Tone It Down solid conditioner for luminous locks. Pro tip: to keep brass at bay, use this as your regular shampoo. Find it doesn't lather as much? As it's sulfate-free, you don't get huge amounts of foam - so use it twice if you really want that squeaky-clean feeling.


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Most helpful customer reviews on Amazon.com

Amazon.com: 4.2 out of 5 stars 87 reviews
M_Family
5.0 out of 5 stars Tones down my brassy brunette hair
17 December 2019 - Published on Amazon.com
Size Name: ShampooVerified PurchaseEarly Reviewer Rewards(What's this?)
14 people found this helpful
Bonnie K.
5.0 out of 5 stars Two thumbs up!
2 December 2019 - Published on Amazon.com
Verified Purchase
12 people found this helpful
Jessica Austin
4.0 out of 5 stars Good shampoo don’t buy the purple conditioner unless you’re hair is super oily
16 December 2019 - Published on Amazon.com
Size Name: ShampooVerified PurchaseEarly Reviewer Rewards(What's this?)
12 people found this helpful
HopeB
5.0 out of 5 stars The BEST!
4 December 2019 - Published on Amazon.com
Verified PurchaseEarly Reviewer Rewards(What's this?)
11 people found this helpful
Gloria McMullen
5.0 out of 5 stars Great product!
20 December 2019 - Published on Amazon.com
Verified PurchaseEarly Reviewer Rewards(What's this?)
7 people found this helpful