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The Magic of Thinking Big Paperback – International Edition, 22 March 2016
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|Paperback, International Edition, 22 March 2016||
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About the Author
DR DAVID J SCHWARTZ was a world-renowned motivational speaker and personal development expert. Born in the United States in 1927, he went on to be a professor at Georgia State University, and later founded his own consultancy firm, Creative Educational Services Inc.
CES Inc. specialised in leadership development and life strategy, subjects which Swchartz went on to write several highly-acclaimed books about. He passed away in 1987.
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This is my second-time reading this book (first time being in 1999, shortly after I joined the Amway biz
and shortly before I joined the Air Force), and after these years I still find it to be one of the best self-help books I've ever read. True enough, a lot of the material that Dr. Schwartz teaches within is seemingly common sense that should be boneheadedly obvious....yet in this day & age, common sense really ain't so common, and it's all to easy to lose track of the principles & power of positive thinking when we're surrounded by so much toxic negativity in the world
RANDOM STREAM OF CONSCIOUSNESS NOTES AND OBSERVATIONS (and noteworthy passages):
--p. 2: "There is magic in thinking big. 'If Thinking Big accomplishes so much, why doesn’t everyone think that way?' I’ve been asked that question many times. Here, I believe, is the answer. All of us, more than we recognize, are products of the thinking around us. And much of this thinking is little, not big. All around you is an environment that is trying to tug you, trying to pull you down Second Class Street." Hear, hear! Negative Nancys, Dream Killers, Debbie Downers, and Oxygen Thieves! Or as Gabe Suarez terms 'em, "Rats, Shoemakers, and Lizards."
--p. 3: "...there is at least 50 times as much competition for jobs on Second Class Street as for jobs on First Class Avenue. First Class Avenue, U.S.A., is a short, uncrowded street." A First Class travel junkie like me takes heart in this!
"....minds like Milton, who in Paradise Lost wrote, 'The mind is its own place and in itself can make a heaven of hell or a hell of heaven.'" I've witnessed this myself repeatedly, in school, the military, law enforcement, and contracting alike.
--p. 4: "Start out with this thought of the great philosopher Disraeli: 'Life is too short to be little.'" Ah, if only the late great USC Professor and leadership guru Warren Bennis (G-d rest his soul and Fight On Forever) were still around to discuss that particular quote!
--p. 12: "Currently, there is some talk of building a tunnel under the English Channel to connect England with the Continent. Whether this tunnel is ever built depends on whether responsible people believe it can be built." And yes, Dr. Schwartz (may you Rest In Peace), the Chunnel has long since become a reality.
--p. 37: "We often hear that knowledge is power. But this statement is only a half-truth. Knowledge is only potential power. Knowledge is power only when put to use—and then only when the use made of it is constructive."
"Einstein taught us a big lesson. He felt it was more important to use your mind to think than to use it as a warehouse for facts." [author's original emphasis]
--p. 39: "Ask yourself, 'Am I using my mental ability to make history, or am I using it merely to record history made by others?'" Wow, powerful stuff right there!!
--p. 50: "Jot that down in your success rule book right now. Action cures fear." [author's original emphasis]
--p. 131: "Pay twice as much and buy half as many." (Regarding wardrobe)
--p. 154: "Let’s face it. Some folks, being jealous, want to make you feel embarrassed because you want to move upward.....It happens in the military service when a clique of negative-minded individuals poke fun at and try to humiliate the young soldier who wants to go to officers’ school.....You’ve seen it happen time and again in high schools when a group of lunkheads deride a classmate who has the good sense to make the most of his educational opportunities and come out with high grades. Sometimes—and all too sadly often—the bright student is jeered at until he reaches the conclusion that it isn’t smart to be intelligent." I can relate from personal experience!
--p. 165: "Go first class in everything you do. You can’t afford to go any other way." Life's too short to live it as a cheapo!
--p. 182: "People like to be called by name. It gives everyone a boost to be addressed by name. Two special things you must remember. Pronounce the name correctly, and spell it correctly. If you mispronounce or misspell someone’s name, that person feels that you feel he is unimportant." (Similar to what Dale Carnegie teaches in "How to Win Friends and Influence People")
This book is a classic, the bible of success, and though over 60 years old is still found on the shelves of every bookstore you go into.
In a nutshell, this book teaches you (in very practical ways) how to BE practical, positive, optimistic, and properly focused in your mindset so that you can move your life forward into whatever goal it is that you want to achieve. 99% of the time, what goes on in our heads is the biggest limiting factor in our lives.
One thing to note, if you were born later than the early 90s, you might need to consult Wikipedia or someone born in the 70s or 80s to understand some of the references made since this book was originally published in 1959. But the truth is timeless and all the principles still apply to life with more modern technology than the era the author was writing in!
Highly recommended read for anyone looking to push themselves to the next level in life!