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Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy Paperback – Illustrated, 26 January 2019

4.8 out of 5 stars 53 ratings

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Frequently bought together

  • Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy
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  • UX Methods: A Quick Guide to User Experience Research Methods
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  • The Design of Everyday Things: Revised and Expanded Edition
Total Price: S$115.98
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Product details

  • Language : English
  • Paperback : 306 pages
  • ISBN-10 : 1138365297
  • ISBN-13 : 978-1138365292
  • Customer reviews:
    4.8 out of 5 stars 53 ratings

Product description

About the Author

David Travis has been carrying out ethnographic field research and running product usability tests since 1989. He has published three books on user experience and over 30,000 students have taken his face-to-face and online training courses. He has a PhD in Experimental Psychology. Philip Hodgson has been a UX researcher for over 25 years. His work has influenced design for the US, European and Asian markets, for everything from banking software and medical devices to store displays, packaging and even baby care products. He has a PhD in Experimental Psychology.

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Most helpful customer reviews on Amazon.com

Amazon.com: 4.9 out of 5 stars 18 reviews
G W
5.0 out of 5 stars Self-described anywhere, anytime reader for those wanting to learn more or improve their UX Research
28 February 2019 - Published on Amazon.com
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5.0 out of 5 stars Self-described anywhere, anytime reader for those wanting to learn more or improve their UX Research
Reviewed in the United States on 28 February 2019
"Hmm let's see, what workshops am I holding today? Ah, a user journey mapping session with the Product Owner. I wonder if this is covered in the book for any extra pointers I haven't thought about... Yep! Page 195."

This book is self-described and intended as a bathroom, on-the-go, anywhere, or anytime reader that doesn't need to be read from back to front. Flip straight to whatever topic you want to learn more about when and as you need it, but nothing is stopping you from still starting on page 1 and learning everything there is to know. If you've been an avid reader of the UserFocus articles by co-author Dr David Travis over the years, you will find some of these chapters lifted directly from those articles. However, instead of bookmarking URLs and hoping those web pages stay up forever, just bookmark them here on the convenient, physically printed copy.
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7 people found this helpful
DC Crowley
4.0 out of 5 stars UNBELIEVABLE - Incompatible with a classic kindle and cloud reader
29 January 2020 - Published on Amazon.com
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4 people found this helpful
Kenny Wilson
5.0 out of 5 stars Following the advice found in this book can only improve your team and product
8 February 2019 - Published on Amazon.com
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3 people found this helpful
Yulin L.
5.0 out of 5 stars The best book about UX out there
18 December 2020 - Published on Amazon.com
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2 people found this helpful
Melanie Berberette
5.0 out of 5 stars Incredible read, highly recommend!!
19 January 2021 - Published on Amazon.com
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One person found this helpful