I don’t know how anyone with any semblance of creativity could get through this book. I have a masters degree in creative writing, and was looking for ways to increase my creative thinking.
I started with the introduction where he basically tells you there are two types of people and if you are a certain type—well, good luck to you because you can’t learn to be creative. What? What’s the point of this book then? Why is anyone paying this man to come give talks to their employees. But, I read all the 4 and 5 star reviews, so I keep going. Then he says to take 3 pieces of paper. Leave one blank, draw a doodle line on one and a perfect diamond in the center of the third. Then you pick the one that you think best represents your real self. Guess what? If you choose anything but the diamond, you are wrong and you lack self confidence! Why? Because the diamond is solid and centered. I’m sorry, are we learning to think outside the box or are why learning to see the world his way? Because I might say the blank paper means you are a blank slate, open to experiences or new ways of doing thing. The doodle could represent free spirits, nonconformists, etc. but nope. You lack self confidence and to further “prove” his point, he then goes on to tell you to consider which one you would pick to represent your love for the person you love the most in the world. Guess what? If you don’t pick the “solid, centered diamond” you’re wrong again.
This book seems to go on to assume that if you are not creative (I.e. think the same way Michael Michalko does) you are depressed and your just a miserable person.
I don’t know. I quit reading and lamented the waste of money after that. But I did look up Mr. Michalko’s qualifications and found that he is a military man (suddenly the rigid thinking makes sense) who organized a team to research creativity methods and categorize them. Guys, he took creativity and he forced it into pigeon holes and labeled it. This is the absolute opposite of what you are supposed to do. Besides the masters in creative writing, I’m also a physician. I know the difference between creative thinking and scientific thinking. I doubt that the author does. But if you go around to businesses and non-creatives and tell them that you have done all this research and categorized creativity, they’re going to bite on that. I mean the blurb on the front is from the Wall Street Journal. I should have known. Don’t you bite on that. You want to be creative, look around and find inspiration somewhere else. You don’t have to take quizzes and listen to some guy tell you that you’re depressed.
Ask yourself this: besides writing these books and making money on seminars, what has this author done that is creative? He got a team to research creativity and then he compiled data. If you want to be truly creative, this is not the book for you. I promise.
- Paperback: 352 pages
- Publisher: Ten Speed Press; 2nd ed. edition (8 June 2006)
- Language: English
- ISBN-10: 9781580087735
- ISBN-13: 978-1580087735
- ASIN: 1580087736
- Product Dimensions:: 18.8 x 2.7 x 23.2 cm
- Shipping Weight: 762 g
- Customer reviews: 180 customer ratings
- Amazon Best Sellers Rank: 9,631 in Books (See Top 100 in Books)