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This is Marketing: You Can’t Be Seen Until You Learn To See Paperback – 15 November 2018

4.6 out of 5 stars 2,211 ratings

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Product description

Review

Seth Godin is a superstar in the marketing world. This is Marketing is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way -- The Financial Times Book of the Month ― The Financial Times

About the Author

Seth Godin has walked this walk. He's started successful companies, taught millions of people and left his mark on our creative culture. He is the author of 19 international bestsellers translated into more than 35 languages, including Tribes, Purple Cow, Linchpin, The Dip, and This Is Marketing. He writes daily at Seths.blog, which is one of the most popular blogs in the world. He's also the founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.

Product details

  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 288 pages
  • ISBN-10 ‏ : ‎ 0241370140
  • ISBN-13 ‏ : ‎ 978-0241370148
  • Customer reviews:
    4.6 out of 5 stars 2,211 ratings

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4.6 out of 5 stars
4.6 out of 5
2,211 global ratings

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Top review from Singapore

Reviewed in Singapore 🇸🇬 on 14 February 2021
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Top reviews from other countries

Asad Shah
1.0 out of 5 stars Worst book I've read all year
Reviewed in the United Kingdom 🇬🇧 on 12 April 2019
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19 people found this helpful
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@Timothy_Hughes
5.0 out of 5 stars Not a Methodology but A Set of Ideas
Reviewed in the United Kingdom 🇬🇧 on 10 December 2018
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18 people found this helpful
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G A Green
3.0 out of 5 stars A rambling mess. I didn’t finish it.
Reviewed in the United Kingdom 🇬🇧 on 16 February 2020
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4 people found this helpful
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Jonny Cooper
5.0 out of 5 stars Another reference work from the master
Reviewed in the United Kingdom 🇬🇧 on 13 April 2019
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5.0 out of 5 stars Seth at his best!
Reviewed in the United Kingdom 🇬🇧 on 20 November 2018
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