Other Sellers on Amazon
& FREE Delivery
36% positive over last 12 months
+ S$3.80 Delivery
59% positive over last 12 months
+ S$10.93 Delivery
Shipping rates and Return policy
Zero to One: Notes on Startups, or How to Build the Future Hardcover – Illustrated, 16 September 2014
Buy 3, save 10% promo code: NNZAQPGCKMIM
Buy 3 to save 10%. Click here to see qualifying products . Enter code NNZAQPGCKMIM at checkout. Offered by Amazon US Shop items
Buy 2, save 5% promo code: YBUUEHWGUXJM
Buy 2 to save 5%. Click here to see qualifying products . Enter code YBUUEHWGUXJM at checkout. Offered by Amazon US Shop items
Purchase options and add-ons
#1 NEW YORK TIMES BESTSELLER - "This book delivers completely new and refreshing ideas on how to create value in the world."--Mark Zuckerberg, CEO of Meta
"Peter Thiel has built multiple breakthrough companies, and Zero to One shows how."--Elon Musk, CEO of SpaceX and Tesla
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we're too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.
Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. Tomorrow's champions will not win by competing ruthlessly in today's marketplace. They will escape competition altogether, because their businesses will be unique.
Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.
Frequently bought together
Special offers and product promotions
- Get S$15 off when you spend a minimum of S$150 with Atome. 3 easy payments, 0% interest. Enter code ATOME15 at checkout. Discount Provided by Amazon. Here's how (terms and conditions apply)
- Buy 3 to save 10%. Click here to see qualifying products . Enter code NNZAQPGCKMIM at checkout. Offered by Amazon US Shop items
- Buy 2 to save 5%. Click here to see qualifying products . Enter code YBUUEHWGUXJM at checkout. Offered by Amazon US Shop items
- The Economist
An extended polemic against stagnation, convention, and uninspired thinking. What Thiel is after is the revitalization of imagination and invention writ large...
- The New Republic
Might be the best business book I've read...Barely 200 pages long and well lit by clear prose and pithy aphorisms, Thiel has written a perfectly tweetable treatise and a relentlessly thought-provoking handbook.
- Derek Thompson, The Atlantic
"This book delivers completely new and refreshing ideas on how to create value in the world."
- Mark Zuckerberg, CEO of Facebook
"Peter Thiel has built multiple breakthrough companies, and Zero to One shows how."
- Elon Musk, CEO of SpaceX and Tesla
Zero to One is the first book any working or aspiring entrepreneur must read--period.
- Marc Andreessen, co-creator of the world's first web browser, co-founder of Netscape, and venture capitalist at Andreessen Horowitz
Zero to One is an important handbook to relentless improvement for big companies and beginning entrepreneurs alike. Read it, accept Peter's challenge, and build a business beyond expectations.
- Jeff Immelt, Chairman and CEO, GE
"When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic."
- Nassim Nicholas Taleb, author of Fooled by Randomness and The Black Swan
"Thiel has drawn upon his wide-ranging and idiosyncratic readings in philosophy, history, economics, anthropology, and culture to become perhaps America's leading public intellectual today"
Peter Thiel, in addition to being an accomplished entrepreneur and investor, is also one of the leading public intellectuals of our time. Read this book to get your first glimpse of how and why that is true.
- Tyler Cowen, New York Times best-selling author of Average is Over and Professor of Economics at George Mason University
The first and last business book anyone needs to read; a one in a world of zeroes.
- Neal Stephenson, New York Times best-selling author of Snow Crash, the Baroque Cycle, and Cryptonomicon
Forceful and pungent in its treatment of conventional orthodoxies--a solid starting point for readers thinking about building a business.
- Kirkus Reviews
About the Author
Peter Thiel is an entrepreneur and investor. He started PayPal in 1998, led it as CEO, and took it public in 2002, defining a new era of fast and secure online commerce. In 2004 he made the first outside investment in Facebook, where he serves as a director. The same year he launched Palantir Technologies, a software company that harnesses computers to empower human analysts in fields like national security and global finance. He has provided early funding for LinkedIn, Yelp, and dozens of successful technology startups, many run by former colleagues who have been dubbed the "PayPal Mafia." He is a partner at Founders Fund, a Silicon Valley venture capital firm that has funded companies like SpaceX and Airbnb. He started the Thiel Fellowship, which ignited a national debate by encouraging young people to put learning before schooling, and he leads the Thiel Foundation, which works to advance technological progress and long- term thinking about the future.
Blake Masters was a student at Stanford Law School in 2012 when his detailed notes on Peter's class "Computer Science 183: Startup" became an internet sensation. He is President of The Thiel Foundation and Chief Operating Officer of Thiel Capital.
- ASIN : 0804139296
- Language : English
- Hardcover : 224 pages
- ISBN-10 : 9780804139298
- ISBN-13 : 978-0804139298
- Best Sellers Rank: 6,686 in Books (See Top 100 in Books)
- 14 in Economic Policy & Development
- 20 in Small Business
- 22 in Government
- Customer reviews:
Review this product
Top review from Singapore
There was a problem filtering reviews right now. Please try again later.
Top reviews from other countries
"Doing what we already know how to do takes the world from 1 to n, adding more of something familiar. But every time we create something new, we go from 0 to 1. The act of creation is singular, as in the moment of creation, and the result is something fresh and strange."
Zero to One suggests a very different method from the lean-agile approach proposed by Steve Blank and Eric Ries in The Four Steps to the Epiphany and The Lean Startup respectively. They suggest that Customer Discovery, Validation, Creation and Building are the cornerstones of the startup approach.
I believe we need to start with a vision of what a successful business would look like, and we need to see that it will be significantly different (10x) from existing competitive solutions. How do we get there? By understanding and executing a market entry path that is iteratively to build, test & learn. I would also question Thiel’s suggestion that only technology enables that step change. In the cited case of Facebook, there were multiple solutions offering social media platforms and it appears the leadership and marketing of Facebook, were more the decisive factors. We could even argue that Facebook is an example of the Eric Ries approach.
The example of Paypal and Thiel’s insights into the economy and the investment community around the DotCom boom and bust were very interesting. The investor expectations are a constant challenge as I’ve heard from one investor that he wouldn’t get out of bed if a company wasn’t turning over €40million in 3 years and another saying if you showed me figures like that I’d think I was working with idiots with their heads in the clouds.
After the main point of vertical innovation is made, the book rambles and while the discussion points are interesting you often wonder what this has that to do with the main premise of the book. The book does feel a little unstructured and elements seem to be included as they were part of a lecture series rather than an integral part of a framework for achieving that 0 to 1 impact.
I would recommend reading this book as it may encourage and inspire you to consider where you want to go with the company and its core solutions. It does, however, need to be tempered with the knowledge that other approaches exist and Peter Thiel may be wrong, at least in parts.
Would recommend at the least underlining and recapping between readings. Very versatile book to as it caters to not only those who are starting out trying to think of a business idea, but also to those who have a business and are trying to build teams as well as anyone in business who wants to grow.
I have a degree, though with this book I learnt some amazing solid principles about economics and how the world works. What prompted me to give with 5 stars in stead of 4 is that for the majority, the author gave substantial evidence (often real life) to back up his theories and thus I really can't dismiss the book.
I got interested in Peter Thiel's thinking after watching his Stanford lecture "Competition is for Losers" (check out YouTube). It's immaterial whether you agree with Peter's thinking, his political views etc..
This is a mind-expanding book that makes very good arguments against well-established and accepted theories. E.g.
go after small markets, monopoly is better, competition is bad (and explains why) .
We often take things on face value without questioning coz that's how they are taught to us. As I grow old, I think of of the other side of the coin and this book does that job very well.
I highly recommend this book and I am glad I got a paperback copy of this. It is one of my favourite books now.
Try it and you will learn something from it. Isn't that why we read ? :)
I do not always agree with Thiel's views - they're often borderline wacky, outlandish, and present what I would consider to be an overanalysis of the state of the world that tries to find meaning in places where perhaps there is very little. This also leads to contradictions in strategy that may be confusing to the novice start-up founder.
Regardless, Thiel's views provide excellent food for thought and sprinkled throughout the book are frameworks that are indeed useful when analysing the place of high-growth startups in society, as well as the growth potential of specific enterprises.
As a practical handbook for starting a business, this book falls down - however that is not entirely its purpose. If you are looking for an engaging and thought-provoking read that will make you consider the value and virtue of different types of businesses from new perspectives, this is well worth a read.
also like the chapters on why we either do easy things in life but rarely the very hard stuff, and why folk go 2 ways either go for the easy way, eg rubbish job, or other spectrum become hippes,religious cults and believe in stuff noone can prove right or wrong, so they are just as bad as the lazy ones that take the rubbish jobs.
makes you realise why some middle east /african, third world,countries that are backward are so religious cos they have to have something to believe in to make their lifes worthwhile,to get them out off bed in morning, but they dont have any decent inventors, businessmen,fantastic companies, cos that takes effort which these countries dont have any off.
the best guys are those trying to do difficult jobs, problems, but they are solveable ones !!!
dont try and try to travel to the next galaxy at the speed of light, impossible, try to get to mars instead, possible , but hard.