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This book has great ideas for blog writing, social media marketing, article writing and more with a sense of humour to keep you chuckling whilst you read.
Sell your brand with this guide to better online writing. You will attract more customers and keep hold of your existing ones. However, I bought it as a guide to hobbyist non-fiction writing and I still learned beneficial ideas. The section on blog posting and social media I found particularly good with plenty of tips to get your message across to your audience. The first part of the book helps you plan out an article better and there is also a section to help you with grammar.
These books can be ‘yawn’ material and they don't grip us like a good novel. They are there to teach us and sometimes that isn't engaging but Handley’s sense of humour keeps you entertained throughout the whole book.
I would definitely recommend the book to marketers but also blog writers and hobbyists can definitely learn something here too.
I've read a few books lately with advice on being creative, managing your time better and starting side projects, if you've done the same you probably won't learn a huge amount from this. There was lots of good take aways though and it's a quick read and definitely gets you questioning parts of your life and how you approach your daily routine and creative work to cut out the crap and focus on the good stuff. The only complaint I'd have is that it's over 230 pages the book but only about 60% of it has real content. The rest is just single page quotes, achknowledgments etc.
Pretty good, some useful suggestions ranging from quite abstract to very practical stuff. Suggestions on practicing and overcoming mental blocks, as well as very specific examples of good and bad phrasing & grammar. A good book, but be prepared to put the work in and practice to see results.
If you are looking to buy more time to expand your writing than this book is yours; if you are looking to get in to blogging sphere than this book is yours and you want learn the secrets sauce how to build a powerful content this book is yours.... I will highly recommended