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If there were one book I’d recommend to learn or remind yourself of the fundamentals of product management, it would be The Lean Product Playbook. It's in my top 10 list of best product management books.
The book brings together ideas from Lean Startup and Lean UX to give you an actionable model for finding product-market fit. It consists of a 6-step process that explains how to:
Determine your target customers. Identify underserved customer needs. Create a winning product strategy. Decide on your Minimum Viable Product (MVP). Design your MVP prototype. Test your MVP with customers. Iterate rapidly.
It also comes with several real-world examples that illustrate the full product development lifecycle from a product management standpoint.
Dan has produced a simple and powerful manual for understanding and establishing product market fit for your new product or service. High recommend reading for every product development and innovation team,
Um livro muito bem escrito pelo Olsen. Completo, informativo, com bons relatos pessoais da experiência do autor e ótimo aos interessados no tema Lean Startup. Dan no entrega um bom método para criar produtos. Certamente é um livro tão bom de se ter como referência constante quanto Lean Startup do Eric Ries. Um livro onde cada capítulo entrega bons guias para os empreendedores. Dica para capitulos que falam sobre Identify Underserver Customer Needs, sobre Value Proposition, sobre MVP e sobre Métricas.
I mention something about 'The Lean Product Playbook' at least once per week in my company, I bought several copies for my team and it's the theoretical (and practical) backbone of how I run the product department. I constantly use both the definition of product-market fit and the definition of MVP to explain the why’s behind my decisions. This is definitely the most influential book for my product career.
What frustrated me about the Lean Startup was the lack of practical examples, it was way too theoretical about its concepts. This book is what the Lean Startup should have been. Extremely practical and well-written.
I’ve read a number of Product Management books and “The Lean Product Playbook” is the only one that’s been able to clearly articulate what the role is and the value it brings.
The book covers everything you need to know, including: lean methodologies, human entered design, agile development and analytics. Of particular interest to me was the relationship between Product Management and Design. Olsen discusses in detail how the two roles partner with and support each other. His problem space and solution space framework was especially useful.