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Lot of info, tools and tips. But read like a bunch of disjointed blog articles. Little or no explanation of the links, or even contradiction between the sections/steps. Though DT process in nonlinear, a "book" that explains probably should not adopt an non-linear approach. DT newbies might be more confused after reading this fun-to-flip-through book.
This book covers an impressively wide range of business change models, an excellent reference book and creative toolkit for a practising manager whose role covers business change (whether people, process or technology-oriented) or for a business studies or MBA student looking for ideas and models to make sense of the various components of business transformation.
The pictorial, diagrammatic format presents ideas simply, clearly and comprehensively.
Rather than being a linear, start-to-finish read - the book allows the reader to search by relevant topics - and to quickly focus on target areas. Experienced practitioners who lack theoretical knowledge will benefit by recognising how models and concepts map to their experience, providing a better understanding of the structure and phases of project planning and deployment.
For anyone who's interested in design thinking, I would recommend this book. It is packed with information, lesson, tips on how to apply design thinking into transforming your business, organisation and plan for the future. Since the amount of information is really rich, it would be overwhelm when you start. I would advise you to apply these lessons in real life to help you easily understand how these process work. However, this is a good book for those who want to practice design thinking regardless your background.
It may have been a good idea in theory, but the design and realisation of the book betrays a distinct lack of design thinking! It is unreadable (literally) - small, feint, condensed, sans-serif font in dense paragraphs.
Practical and clear, this playbook is excellent for all levels of experience with design thinking. It has a real workbook feel so takes you along for the journey as they explore the techniques and lead by example, in the way they’ve constructed this work. Really excellent and an absolutely essential tool for any designer or non designer alike.